Privacy Policy

1. Who We Are

GameMaps is operated by:

Oakcode Ltd
Belmont Suite, Paragon Business Park
Chorley New Road, Horwich
Bolton, England, BL6 6HG
United Kingdom

Privacy contact: [email protected]

For the purposes of applicable data protection laws, including the UK GDPR and GDPR, Oakcode Ltd acts as the data controller.

For certain advertising-related processing within the Overwolf application, Oakcode Ltd and Overwolf Ltd act as joint controllers, limited to those specific processing activities.

2. Consent

By using GameMaps, you agree to this Privacy Policy.

Where required by law, we request your explicit consent before processing personal data for specific purposes, such as personalized advertising or the use of non-essential cookies. You may withdraw or modify your consent at any time through the consent or privacy settings available on our website or within the Overwolf app.

3. Information We Collect

3.1 Information You Provide Directly

We may collect the following personal data when you create or use an account:

• Email address
• Username
• Password (stored only in hashed form)

If you contact us directly, we may also collect:

• Your email address
• The content of your message and any information you choose to provide

3.2 Account Registration

When you register an account, we collect only the information necessary to provide and secure the service. Account deletion is handled by request; users may contact us to request deletion of their account.

4. How We Use Your Information

We use personal data to:

• Provide, operate, and maintain GameMaps
• Create and manage user accounts
• Authenticate users and secure access
• Improve functionality and service reliability
• Respond to support requests and communications
• Prevent fraud, abuse, and security incidents
• Serve advertising in accordance with user consent

We do not use email addresses for marketing, newsletters, or promotional communications.

5. Advertising & Monetization

GameMaps is supported through third-party advertising.

Advertising may be contextual or personalized depending on your consent choices and the platform you are using.

Within the Overwolf application, certain data may be processed for advertising and attribution purposes. Where required, this processing is based on user consent and handled in accordance with Overwolf’s privacy controls.

You can manage or withdraw your advertising preferences at any time through the consent or privacy settings available on the website or within the Overwolf app.

Email-Based Advertising Processing

To support advertising and attribution within the Overwolf application, we may process users’ email addresses with their consent.

When used for advertising purposes, email addresses are converted into a hashed, non-reversible format before being shared with Overwolf. Hashing is a cryptographic process that transforms the email into a secure coded value that cannot be used to recover the original email address.

Hashed email data is used solely for advertising and attribution purposes and is shared only with partners that meet applicable privacy and data protection standards.

Users can opt out of personalized advertising at any time through the privacy settings within the Overwolf application. Once opted out, hashed email data will no longer be used for ad targeting.

6. Cookies & Similar Technologies

GameMaps uses cookies and similar technologies to ensure proper operation and to support advertising and service functionality.

Users can:

• Accept all cookies
• Reject non-essential cookies
• Change their preferences at any time

Essential cookies required for core functionality are always enabled.

Consent for cookies and similar technologies is managed through the relevant consent mechanisms available on each platform. You can manage your cookies here.

7. Analytics & Usage Data

We use analytics and telemetry to understand how our services are used, to monitor performance, and to improve functionality and reliability.

This may include information such as feature usage, interactions with the service, error reports, and performance metrics. Where possible, analytics data is processed in an aggregated or pseudonymized form.

Within the Overwolf application, analytics processing is subject to Overwolf’s platform policies and privacy controls.

8. Log Files

Like many websites and online services, GameMaps uses log files. These may include:

• IP addresses
• Browser or device information
• Date and time stamps
• Referring or exit pages

This information is used for security, troubleshooting, and operational purposes and is not used to directly identify individual users.

9. Data Retention

We retain personal data only for as long as necessary for the purposes for which it was collected:

• Active accounts and subscribed users: retained for as long as the account or subscription remains active
• Inactive, non-subscribed accounts: may be deleted or anonymized after a reasonable period of inactivity
• Support communications: retained only as long as necessary to address the request
• Deleted accounts: personal data is permanently removed within a reasonable timeframe, unless retention is required to comply with legal or accounting obligations

Retention periods are determined based on operational, legal, security, and contractual requirements.

10. Your Data Protection Rights

Depending on your location, you may have the following rights:

GDPR / UK GDPR

• Right to access your personal data
• Right to rectification
• Right to erasure
• Right to restrict processing
• Right to object to processing
• Right to data portability

CCPA (California Residents)

• Right to know what personal data is collected
• Right to request deletion of personal data
• Right to opt out of the sale of personal data

To exercise any of these rights, please contact [email protected]. We respond within one month.

11. Children’s Information

GameMaps is intended for users aged 13 and older. We do not knowingly collect personal data from children under the age of 13. If you believe that a child has provided us with personal data, please contact us immediately and we will promptly remove it.

12. Third-Party Services

Our services may interact with third-party platforms or technologies. This Privacy Policy does not apply to third-party services, and we encourage users to review the privacy policies of those third parties independently.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.